Coffee Cafe Business Plan Essay

Cafà © Vancouver is a new coffee shop at Granville and Robson Street in Vancouver Downtown. The hustle and bustle of downtown need a quiet, fast-paced life make people feel tired, we want our customers to relax while enjoying a coffee. Cafà © Vancouver’s team will make the best effort to create a unique place where customers can get together with each other in a comfortable and relaxing environment while enjoying the best-brewed coffee or espresso and breakfast style treats in town. We will be in the business of helping our customers to relieve their daily stresses by providing peace of mind through great ambience, convenient place, friendly customer service, and products of consistently high quality. We welcome guests of all ages; we can guarantee each guest to enjoy high-quality coffee. Vancouver Downtown has many companies, offices and shopping centers, with a strong customer base and revenue opportunities. Meanwhile, 365 days a year we will have no holiday leave, to make sure that we have opportunity to serve guests at any time. We also have a pragmatic management team. Head is the General Manager; he has a degree in Economics from the Russian Far Eastern University, and has more than six years of experience in business operations. He is the general manager, and a cafe investor. Team1 supervisor is Supervisor1 with four years of broad experience working at coffee shops and restaurant industry. Team2 supervisor is Supervisor2; he has 2 years of experience in the restaurant industry. We provide training for up to three months, including company culture, coffee brewing, food safety, and so on. All employees of our company will be well-trained and enthusiastic moderator. The financial position of the company is essential to develop the company’s financial data, including investment, net profit and so on. After the financial position and profitability assessment, in three years of operation, we expect to have profit of about 818,700 dollars (net profit after tax), with average annual net profit of 272,900 dollars will give adequate funding for our company. Compared with other coffee brands in the industry, we expect to grow faster. In the long-term, we will consider opening new cafes in different locations throughout Canada. The Company and Industry Business goals Coffee is more than a beverage; however, it is a memory, anticipation, and a lifetime of consoling moments of modest pleasure woven into our lives. Coffee’s success as a beverage undoubtedly owes both to the caffeine it harbors and to its sensory pleasure. Coffee lovers come to associate the energizing lift of the caffeine with the richness and aroma of the beverage that delivers it. Our Business goal is â€Å"to make our customers return to the simple concept of coffee, quietly enjoying every cup of coffee.† We are planning to open two stores in the Vancouver area within three years. The company Mission statement â€Å"We want our customers to return to the simple concept of coffee, quietly enjoying every cup of coffee.† Vision Statement â€Å"To grow the business and protect the rapid development of the enterprise.† The Industry Although Canada does not have the proper climate for growing coffee, Canadian-based firms do import raw materials for processing and resale into domestic and export markets. Coffee manufactured for retail and Food service markets has been an important part of food and beverage processing in the country for many years. Coffee is the most popular hot beverage in Canada with a total of 14 billion cups consumed annually. An estimated 64% of Canadians drink coffee each day, which is equal to 6.8 kilograms of green coffee or 12.7 pounds of roasted coffee per head, with 86% of adult coffee drinkers consuming the beverage in the morning or for breakfast. In-home continues to be the dominant place for consumption with just over half of Canadian consumers (51%) drinking coffee at home. Among adult coffee drinkers, the share of cups (80%) of traditional coffee made at home is eight times higher than the share of cups purchased from the market (11%).  57% of coffee purchased at coffee shops. The coffee is also the top beverage in the Canadian Foodservice category. Canada has a highly developed away-from-home coffee market and is second only to Italy in highest percentage of total cups of coffee consumed outside the home. Other consumer demands include information on the origin/source, and locally grown, fair-trade, organic, and green coffee products. The coffee industry has been quick to respond to this lucrative market, worth about $650 million a year in Canada. Products and Services The Cafà © Vancouver will proudly offer its customers the best tasting coffee and tea beverages with breakfast style treats in the area. Our highly trained staff with a passion and talent combined will provide the best customer service in competition. The friendly and polite staff will also provide a cozy environment for customers to make them feel home, and every staff member will be required to give million dollar smile to our customers. In future, we will be looking forward to train our employees in further customer and coffee-making services. The products we offer will taste better than anything in the competition. This will be achieved with the high quality ingredients and products, by strictly believing in providing quality. The menu will cover coffee, steeped specialty teas, espresso latte and beverages, classic hot beverages, cold beverages, espresso on ice, sweet baked goods, yogurt, and grilled sandwiches and wraps. The Cafà © will be offering free books; magazine, daily newspaper and WI-FI for eating in clients to make them feel entertained and relaxed. By keeping in mind the importance of internet, we will provide speed WI-FI for our customers. There will also be four televisions at display in the cafà ©, which will be playing channels on popular demand. During the normal working hours of our cafà © there will always be entertaining music playing for our customers. In future, we will be updating our product and services with the popular demand. With the business plan there is a menu given below which will provide further details about the products we will offer. MARKET ANALYSIS Coffee business in recent years has been a bright spot for those who want to start-up their own business. While there are a number of other businesses out there many categories facing poor sales, negative balance sheets but coffee cafes are continuing to show strong growth. It’s very clear that Canadians love coffee continues throughout the year. Target market The place for our Cafà © Vancouver business is located at the intersection of Robson Street and Granville Street, which is in the downtown and one of the best locations for our coffee-house for opening up our cafe. Downtown is the main part of Vancouver and remains busy all throughout the year. According to our research we found that there is year round tourist activity all across Vancouver plus there are lots of businesses nearby our place. Robson Street is famous for its shopping stores all over Canada. In target market, we will target people from young to senior citizens. At the intersection, there are excellent auto and pedestrian traffic by the place which will give some customers each day. There are busiest areas and Sky train stations near to our place so we can attract local people or travelers passing through Downtown. Market size and trends: According to the census 2009 The Robson Street is regarded as a 3rd BIA (business improvement area) in Vancouver. The retail and service business is really higher on Robson street because of its popularity and there are 29% eating and drinking places on the Robson street. The retail business is 69% on Robson and 24% in the rest of Great Vancouver. It is one of the biggest shopping destinations in Vancouver. As the target market for our product and service is mainly tourists, local residents, business people, and students. There are 79,140 residents and 145,000 daytime employee bases; population density is triple than Vancouver average. The growth for the market had increased from last year because of the innovation; lots of people emigrated there because of business opportunities. According to the census there are 39 commercial properties and 222 businesses on the Robson Street. By targeting all market segments, Cafà © Vancouver will not focus on one segment  of market like for ma ny other coffee shops. Cafà © Vancouver will avoid these barriers in business with a customer mix of all segments and in coming years we expect to increase our market share in coffee business. Competition Cafà © Vancouver will uniquely place itself in the most competitive area of Vancouver downtown. The place chosen for a cafe has competitors such as Blenz coffee, Starbucks, cafe crepe, Tim Horton’s, Waves coffee, 7 eleven and David’s tea. It will be challenging to compete with well-established business, but cafe will give most delicious products at very reasonable prices. Our prime competitors (see Appendix # 1): Blenz coffee (www.blenz.com): Blenz opened their first coffee shop in February 1992 on Robson and Bute Street. They are famous for handmade coffee. They have 61 stores in British Columbia. They also are doing business internationally like in Japan and Philippines. Their store cost range from $225,000 to $400,000. Tim Horton’s (www.timhortons.com): The Tim Horton’s chain was found in 1964 in Hamilton, Ontario. The chain’s focus on top quality, always fresh product, value, great service and community leadership have allowed it to grow into the largest quick service restaurant chain in Canada specializing in always fresh coffee, baked goods and home-style lunches. Wave’s coffee (www.wavescoffee.com): The Waves Coffee House franchise was founded in 2005 at Hastings and Richards Street in downtown Vancouver British Columbia. In 2008, Waves coffee was recognized by the Brand Coaches as the â€Å"Hottest Brand in Canada†. They have also been recognized as the â€Å"Best of Brands† by over 1,500 coffee retailers. Today there are 31 Waves across British Columbia and Alberta – with more to come. Starbucks (www.starbucks.ca): Starbucks is one of our prime competitors located near intersection of Robson and Granville. Starbucks is one of biggest coffee companies in North America with headquarters in Seattle, Washington. Starbucks has 20891 stores in 62 countries and 1324 of them are in Canada with generating revenue around $13+billion. Cafà © crepe (www.cafecrepe.com): Established in 1999; cafe crepe imports tradition of the classic European cafà © to North America, Cafà © Crà ªpe specializes in Parisian sweet & savory crà ªpes, French baguette sandwiches, and grilled Italian Panini. As an  international cafà ©, Cafà © Crà ªpe also offers world classics like a half pound certified Angus burgers, pommes frites (French fries), thin crust pizza, and a full traditional breakfast menu that includes Eggs Benedict and an exciting variety of omelets, among other specialties. In addition to serving exceptional Italian roasted Lavazza coffee, Cafà © Crà ªpe is fully licensed, offering a vast choice of alcoholic beverages and cocktails, along with select beers and wines. 7-eleven (www.7-eleven.com): Since 1927, 7 Eleven has grown and evolved into the world’s largest operator, franchisers and licensor of convenience stores. The company operates franchises and licenses more than 8,600 stores in the U.S. and Canada. Of the more than 7,800 stores the company operates and franchises in the United States, more than 6,200 are franchises. Estimated sales and market share: With the targeting mix that we are focusing on, we expect the average of 400 to 600 persons per day during the first year. We have estimated our customer expenditure about $3.5 due to premium pricing on some of the items. We presume that the total cost of sales would be about 14%. We expect the growing of our sales to 700+ customers per day for the second year of operations. And when the business will be stable and well-known we can reach the level of 800+ customers per day. The Marketing Plan Pricing There are various aims of pricing that we will focus on Survival Profit maximization Market share goals. Pricing Depends on various factors: Internal Factors- Marketing mix strategy Costs External Factors- Nature of the market Competition Competition Based Pricing- We will also be using this strategy at some stage when we get a stable number of customers in the market and then we can look at a prices level among our direct competitors, so we can adjust our prices according to that. Marketing Penetration strategy- We can charge slightly less what our direct competitors are charging for the same product. The Penetration strategy is usually used for quickly achieving a high volume of sales and to attract customers. Under this strategy product is widely promoted and price is kept comparatively low. As we will be new in the market, we will definitely go for a penetrating, this way we can have a bond with regular customers and can attract new customers. We created a detailed list of prices which we are going to start-up the cafà © with (see Appendix # 2). Advertising and Promotions Newspaper and Magazines- This will also be a good way of advertising of our product to market. We can promote our latest product in daily or weekly newspaper to give our customers as an offer for the first day of new product. We will be giving ads in local newspaper 45 days before the opening of our Cafà ©. The newspaper charges about $6 per column inch, so an ad that is two columns wide and two inches tall would be $24 for each day. Putting up Signs in Neighborhood- This is also a unique way to attract customers. The signature of our coffee shop will be placed in different locations, so people can see the ad of new coffee shops and they might come to try something new. For 100 boards it will cost around $900. Hand out values cheque- We will attract customers by giving value cheque worth $10 to first 100 customers. They will be eligible to redeem the money at any giving point of time. When we open the store, it will create a big attraction to customers. Hand out flyer discount offer - We will distribute flyers by dropping it to mail boxes, attaching any discount offer on their first coffee, sandwich or any snack. We will make our flyers on Closest to DL (95mm x 210mm) so it will be inexpensive to make 50 flyers will cost $9.74+ tax. So 1000 flyers will cost $194.80+tax. Social Media- We will also  promote our cafà © through social media like Facebook, Twitter and YouTube. We will tweet the promotional offer on twitter, so customers can have an access to discount coupons online. Website- We will create our website and advertise all our products there, so people can know about our products. There will be some discount coupons on the website, the customer could print it and redeem at any point in the store. It will cost us for a basic website $2500 to $3000 and to manage the website and to develop it $75 to $100 per hour. So this will be less expensive than social media and own company website can give people better option to have a look at our menu and daily or weekly promotions. Development plan: Development status: Our business plan is on developing stage. We have a very good plan to start our business, having the past experience of some partners will help us managing the coffee-house. We are going to lease the place in Vancouver Downtown on the intersection of Robson and Granville. We are planning to start the construction work first, after that we will give priority to the interior work. Next, we will arrange and fit the machines and dishwashers according to our layout. Along with the customer service we are providing customers with free WI-FI hotspot, cable TV and comfortable chairs and couches. So our customers can enjoy their coffee while sitting and watching TV or surfing the Internet. Proprietary issues: This is the trademark for our cafà ©. It is going to distinguish our service from those who are doing the same business in the market place. The registration of trademark is not mandatory but we are going to register it before the opening, because it gives us obvious proof of ownership. Furthermore, we are going to test our products like coffee and other eatable items through the CISPR EMC testing laboratory under the Canadian standard association plus we will test our cafà © under UL testing laboratories for safety. After getting the approval, we will give some free samples to potential customers for promotion and feedback. Operations plan Location The coffee shop will be at Granville and Robson Street in Vancouver Downtown (see Appendix # 3). It would be an excellent place with constant shoppers during the week plus business people and people who work in Downtown during weekdays. The coffee shop will be conveniently in the heart of the most popular shopping area in Vancouver and close to the Vancouver City Centre Sky Train station, which would allow attracting more transit people. Due to the enormous market size, the growth at this area rate would be considerable. The Vancouver Cafà © will give highly comfortable seats for 24 customers with hours of operation from 6AM to 8PM. Facilities The total space available for the cafà © of 600 sq. feet will offer the space for a lounge seating area, fireplace, bookshelf, back room, handicap-accessible washroom, and kitchen (See Appendix # 4). The premises are available for lease at an asking rate of $30 per square foot, net. The total annual rent would be equal to $180,000, which equates to $15,000 per month, as the listing agent informed us that the lessor is willing to reduce the monthly payment from $18,000 to $15,000. We will be eligible for the discount in case of a lease contract for at least three years term. The lessee will be expected to give a personal guarantee together with a security deposit of $10,000. Equipment To start-up our business, a variety of equipment are required. As mentioned in the â€Å"Development† section, we will need to buy a list of equipment costing in total of $ 28,344 (see Appendix # 5). All the equipment will be brand new and prices listed include delivery and setting in place. All the items will be purchased from Stealth Coffee Systems Inc. As we already negotiated, we would be eligible for an additional discount of 5%, if the amount will be paid within 90 days after the purchase. So, the estimated amount with discount will be paid for the equipment equals to $26,927. The installation of the equipment will cost us additional $ 25,000. Lead time for the delivery of the equipment is three to four weeks. The equipment will be amortized by using the straight-line method with an estimated useful life of 15 years. Supply Chain Pacific Coffee Roasters has been chosen to be the primary supplier for the best specialty coffee. The company is conveniently located in Downtown, close to our coffee shop. Pacific Coffee Roasters is a broad line coffee distributor which will satisfy all our supply needs. The inventory will be checked twice a week to make sure that we have enough in back stock. The entire inventory will be placed by dates of receiving to follow the â€Å"first in first out† system. We are expecting to place orders and receive new inventory on a weekly basis. Human Resources To operate the coffee shop we will need to hire six cashiers to split them up in two teams (see Appendix # 6). The previous restaurant experience will be required, but exceptions can be made. All the hired employees will receive an extensive training. Later, for new employees we will use on-the-job training technique to increase their performance and decrease the time of the training. A starting wage for a cashier will be $10.25 per hour; also we will use a bonus system based on the employee’s performance. Management team Is the Manager of the Vancouver Cafà © and will be responsible for overall operation of the business. Head received a degree in Economics from the Russian Far Eastern University in 2006. In addition, he is currently pursuing a Business Management Diploma at Douglas College and he will graduate from the program in December 2014. Head has an extensive experience in strategic planning, as he had been working for a production company in Russia from 2006 to 2012 as a Planning Manager. †¦Ã¢â‚¬ ¦. is the Vancouver Cafà ©Ã¢â‚¬â„¢s Supervisor of Team 1 and will be in charge of running day-to-day operations. During peak hours, he will be helping to his staff. Supervisor1 currently studies at Douglas College on Business Management program and will graduate  in December 2014. He has 4 years’ experience in the restaurant industry, as he worked at coffee shops in Vancouver. His experience varies from a cashier to a supervisor of the coffee shop. Through the work experience he recei ved a sufficient amount of expertise to run the cafà ©Ã¢â‚¬â„¢s operations. He will be responsible for the hiring and training all the cafà © employees. At this position, Supervisor1 will report to the Cafe Manager. †¦Ã¢â‚¬ ¦. is the Vancouver Cafà ©Ã¢â‚¬â„¢s Supervisor of Team 2 and will be in charge of running day-to-day operations. Supervisor2 currently studies at Douglas College on Business Administration program and will graduate in August 2014. He has 2 years’ experience in the restaurant industry. He will be supervising his staff and helping out during peak hours. He will be responsible for the purchase of supplies and management of the supply base. At this position, Supervisor2 will report to the Cafe Manager. SWOT Analysis Opening a coffee cafà © is not about knowing the difference between mocha, latte, and cappuccino but much more than this little part. Creating a SWOT analysis — identifying the good, bad and potential ugly, our customers, overcoming the competing coffee shops and strengthening our marketing plan — for our business is essential before moving forward. Strengths Easy to get financing. Easy to start up business. New talents from partners. Extensive beverage menu. Cost leadership. Value based customer service. Location. Weaknesses Lack of experience. Unknown company history and background. Divided authority. Number of competitors in the market. Too many products to start with. Opportunities Continuously expanding. Bring in different types of drinks from different parts of world. Expand into franchisee based business. Joint venture with different business organizations (e.g.: Gas stations, grocery stores, cinemas and many more that can allow our coffee shop in their business ). Involve keen investors into the business to expand. International markets. Online market. Threats High risk of failure. Conflicts might occur between partners in the future. Status as an independent coffee shop. Change in coffee trends. Recession. Rises in the price of raw materials. Shortage of specific coffee beans from suppliers as demanded by the market. Change in technology in operating coffee making equipment’s. Change in government policies. Implementation schedule An implementation schedule ensures the accomplishment of each stage of the business plan. The development plan was divided into four phases: the initial phase, commencement phase, semi completion, and final phase. The team was successful in creating a business plan after a month’s collective effort. The commencement phase will begin after the initial stage. During this phase the business will be registered and thus the company becomes eligible to take financial help from a financial organization. Semi completion stage will begin after two weeks. During this phase, the process of staff recruitment, menu preparation, marketing and advertising strategies will be carried out under the guidance of experts. This phase takes a month and a half. The final phase will begin immediately after the semi completion phase. This phase consists of deciding the interior theme, furniture, appliances and other facilities to be provided at the cafà ©. Financial plan Funding Requested In order to start our business, the capital cost would be covered under the fixtures and equipment, installation of the fixtures and equipment and decorating which are 26,927, 25,000, and 10,000, respectively, for a total of 61,927. Basically, we are doing our financing from debt and equity investment which The Canadian Imperial Bank of Commerce (CIBC) has agreed to finance a large portion of this expenditure. Our 90 % of the Capital cost is covered by CIBC by using the government-granted Canada Small Business Financing Act (CSBFA) program. Interest rate would be prime plus 4.25 per cent, which includes a 1.25 per cent administration fee paid to the federal government. We will do monthly payment up to seven years in order to pay all the debt. CIBC has agreed to a loan for $ 178,090 which covers renovation expenses, personal guarantee from the owner for 25 % of the loan amount. The owner is planning that the balance of the funding will come via a $ 19,787 remaining balance, allowing him a 100 % of the common shares in the corporation. Financial Projection Cafà © Vancouver is expected to make a profit of $ 168,200 in its first year of operations, which is a good indication for the company. The $657,000 is estimated for the first year sales figures falls way above the breakeven point by $186,787(where as B-even is $470,213). Not only this, as indicated  in the cash flow projection, the initial CIBC loan and $19,787 equity investment give the operation more than adequate cash flow. This gives an opportunity to our business to repay the loan faster. Risk Factors In order to start a new business venture, there are many risks that must be taking into consideration. Below are the some of the risks associated with cafà © business: 1. Fire Safety: Cafà © Vancouver will limit the impact of a fire by ensuring the business has compensation, insurance protection, including adequate business premises insurance as well as business interruption insurance. 2. Inadequate Capital: Despite of a solid business plan many Cafe fails because they lack adequate funding and planning. So to decrease these risk Cafe Vancouver is planning to have several months of funding to cover the costs of salaries, food and bills. 3. Food Safety Concerns: If any customer becomes injured on the premises or where an illness is attributed to product the $ 1,000,000 compressive general liability insurance coverage will insure the business has adequate liability. 4. Shortage of supply: This risk is considered as not important because there are wide variety of suppliers in downtown might be chosen in case of shortages with supply. Divestiture/Harvest Strategy In case of any quarrel, any partner wants to exit the business or if sales cannot be made then the assets of the business will be sold off individually. Firstly, company will try to sell this commercial coffee making equipment locally but if the quenched arranged cannot be made locally then the equipment will be sold over the internet. The money from selling this equipment will be used to pay off the debt obligation of the business and remaining money will be paid to the owner. However, this is not supposed to happen because the concept has significant upside latent, builds good market share. If everything goes according to the plan, it is expected to attract the attention of large national. The owner would sell the business only and only if a healthy profit is given by a buyer.   

Links To Theory Through Observation.

EYES was established under the Childcare Act 2006 and is compulsory for all early years' providers that have o register with Posted for children age three to the end of the academic year in which they turn five. During reflection I will also be considering some theorists and their theories on learning through play and the benefits or criticisms they imply in relation to each observation. Child A pushes a lorry around table, watching as the wheels go round. He plays alongside others without interaction. Picking up the lorry he carries it to another area of nursery and kneels on the floor, again watching as he pushes lorry around the carpet.Another child approaches so he picks up the lorry taking it to a able with other vehicles on. Holding on to the lorry he picks up a small car, looking at a child opposite he says â€Å"My lorry is big†. The child agrees with child A saying ‘Yes because lorries are bigger than cars†. Child A smiles and replies â€Å"My lorry' is b igger†. He puts lorry on table and lines up two cars and a small bus alongside it and repeats â€Å"My lorry is bigger†. From the observation it was recognized that child A achieved several milestones for his age in conformity with the Development Matters in the FEES criteria.These include Mathematics (Shape Space and Measure) he is beginning to use the language f size, Physical Development (Moving and Handling) he squats with steadiness to rest or play with object on the ground and rises to feet without using hands, Communication and Language (Speaking and understanding) he uses language as a powerful means of widening contacts, sharing thoughts and developing understanding of simple concepts e. G. Big/little (Early Education 2012). The EYE-S categories children's development according to age which was influenced by Paginating theory.Jean Pigged is credited with the cognitive-developmental theory that views the child â€Å"as actively constructing knowledge and cognit ive development as taking place in stages† (Beer, 2000, p. 21). He introduced the term schema and its use was popularized through his work based on his four development stages, Seniority (0-errs), Pre Operational (2-6 or 7), Concrete Operational (6 or 7-11 or 12) and Formal Operational (1 1 or 12). Chris They (2007) was influenced by Piglets' schemas and developmental stages and building on Piglets' work she applied this theory to the observation and analysis of young children's learning.Focusing on young children's spontaneous play and activity she suggested that there re several ways of defining schema, although not a single one on which everyone would agree. During the observation it was identified that child A was performing some schemas in accordance to Pigged and Atheist' schema theory. Pushing the lorry around the table exhibits a rotation schema, taking the lorry to different areas exhibits a transporting schema and lining up the vehicles exhibits a positioning schema all of which Dowling (2013) suggests are mathematical schemas.Pigged viewed children as ‘lone scientists' who had all the cognitive mechanisms to learn independently from personal experiences and environmental aspects. He believed in the importance of children learning through exploring and finding new knowledge in many different situations without any need for teachers or more mature peers input (Nutrition, 2006). However in their response to schema-related play Bruce (1999) and Mead (1999), (in London, 2001) both highlighted the role of more mature ‘others' in influencing children's development.This is also posited by Level Viscosity who criticized Piglets' lone scientist beliefs, emphasizing the need for support from families, communities and other children to extend a child's learning in his Zone of Proximal Development (ZIP) theory (Pound, 2005). Visigoths' ZIP has been defined as â€Å"the distance between the actual developmental level as determined by independen t problem solving and the level of potential development as determined through problem solving under adult guidance, or in collaboration with more capable peers† (Viscosity, 1 978, p. 6). These theories were recognized from the observation when Child A communicated his thoughts on the size of the lorry to another child who confirmed his original schema of size but extended his level of thought by explaining lorries are bigger than cars. As the other child was more knowledgeable on size and mathematical language he was blew to provoke adaptation in child As' original schema allowing him to assimilate and accommodate this new information also showing evidence Of Piglets developmental theory (McLeod, 2009).Although further observations or adult led activities would be required to ascertain child As' equilibration. Upon reflection, had a teacher or LISP been present during this activity an opportunity to develop child As' mathematical knowledge further on shape, space and language could be met by comparing vehicle sizes and modeling language for size, big, bigger, biggest. Child B points to her tights saying â€Å"Look De, blue, red, blue' to L SP who replies â€Å"Oh yes, well done you spotted a pattern† child B smiles. â€Å"Do you think you can make a pattern? Asks LISP, child B nods following L SP to table with colored cubes and pattern cards. LISP hands child B a two colored pattern card modeling how to copy it. Child B follows card repeating pattern. LISP praises child B giving her a sticker, child B smiles examining sticker. Child B picks another two colored pattern card and copies it independently saying â€Å"l can do this one†. After praising child B LISP leaves table. Child B makes a two colored pattern without card calling to L SP Look I made my own pattern†, L SP praises and rewards child B with another sticker. Child B turns to a friend saying â€Å"l got two Stickers†.As in first observation, regarding the FEES, ch ild B is achieving several milestones within the seven areas of learning and development relevant to her age range of 40-months. She is also demonstrating characteristics of effective learning also specified in EYES these being, Playing and Exploring (engagement), finding out and exploring and being willing to ‘have a go', Active Learning (motivation), being involved and concentrating, keeping trying enjoying achieving what they set out to do and Creating and Thinking Critically (thinking), having their own ideas, making links, choosing ways to do things.However mathematically it was notable that child B aged 53 months is above her milestone development in shape space and measure aspect of FEES as she was able to recognize, create and describe patterns, which are Early Learning Goals (LEG). Legs' are the next developmental milestones of EYES and usually occur around age 60+ months (Education, 2012). This contrasts Piglets' theory that children learn in stages, achieving one st age before bovine onto the next.Maria Interiors also criticized this theory as she believed in focusing On the individualized nature Of learning and recognized â€Å"all children were capable of learning but they need to work at their own pace† (Groan et al, 2011, p. 41). This was highlighted in observation as child B is developing at her own pace and achieving a higher development milestone without completing all aspects of the 40-60 math shape space and measure category of FEES.Although Interiors criticized Piglets' development stage theory she believed, like Pigged that children learn by exploring alone and felt hat children were teaching themselves by absorbing information from their environment (Daley et al, 2006). Without intervention from the LISP child B would not have extended her knowledge or language of pattern and an opportunity would have been missed, sometimes it is therefore necessary to have the support Of an adult or more knowledgeable peer.This is supported by Burner whose scaffolding theory stated the importance of the role of a practitioner to extend children's learning (Doherty, 2009). Scaffolding refers to assistance which â€Å"enables a child or novice to solve a problem, carry out a ask or a goal which would be beyond his unassisted efforts† (Burner, 2006 p. 199). Child B had spotted the pattern but until the LISP assisted her and pointed out she had spotted a ‘pattern' child 8 did not have the language to describe it.

The founder of the Turkish Republic is often described as a dictator Essay

The founder of the Turkish Republic is often described as a dictator but was actually more like a latter-day king. (Andrew Ma - Essay Example A modern-day leader strives for greatness. Ataturk was the type of leader who needed to say something, stand by it and achieve it. A modern day leader does not also accept the status quo that he/she found when they took the leadership seat of their country; however, they assume a forward momentum of driving their country forward. This was the kind of leader that Ataturk was. Modern-day kings also argue coherently and cohesively. In addition, it is the aim of this paper to praise Ataturk and not to defame him by referring to him as a dictator as other previous authors have done (Dogan 2003, p. 45; Huntington 2006, p. 34; Alayarian 2008, p. 56; Blythe 2000, p. 1). The paper will first offer a short account/version of his life and achievements, followed by my key purpose of studying the political legacy of Ataturk, as well as why I consider that he is a particularly interesting and rare case of a constructive or kind dictator. His Achievements (Life and Military) Kemal Ataturk was born, in 1881, to a middle-class or average family in Salonica (Thessolaniki, Greece), in the world famous Ottoman Empire. His first name was Mustafa, but it is not known who gave him a second name, Kemal. People argue that it is his teacher due to his excellence, or he/she wanted to differentiate him from Mustafa (Mango 1999, p. 185). Others argue that the name was given to him by Ataturk himself following the release of a famous poem. All through his life, Ataturk gained the more honourific names of Pasha, Bey, Ghazi, as well as three years prior to his death, Ataturk, which stands for â€Å"Father of the Turks.† Critics argue that people can attribute both the young Ataturk’s future military occupation and his modernising changes to the reality that his father had devoted him, at a young age, to the military and also sent him to a contemporarily secular school instead of an Islamic madrassa (Mango 1999, p. 186). Also, Ataturk was enrolled in numerous military schools fro m 1893-1905, and went to be one of the Kingdom’s best young military officers, at the status of Major (Kasaba 2008, p. 45). At times, secretly, Ataturk also took part in revolutionary groups, which wanted to reform the Kingdom. Ataturk effectively defended an Ottoman fortification in Libya all through the 1911-12 Italo-Turkish warfare, which was one of the very few triumphs for the Turks against the advanced Italian forces. In 1912-13, Ataturk acquitted himself commendably once more in a losing battle in the Balkan warfare, where he was appointed to the Gallipoli peninsula, which also would motivate him for his next and more prominent role (Zurcher 1998, p. 33). During the First World War, wherein Ataturk individually opposed neutrality, he was the principal Turkish commander in the Gallipoli war (Mango, 1999, 186). This incompetent and disastrous gamble by Winston Churchill led to a total of over 250,000 deaths on both sides – Ottoman and Australian, British and New Z ealand, respectively. Ataturk fruitfully revolted waves of Allied armies and caused a big defeat on the Allied armies. He also won a crucial victory for the Turkish citizens (Ahma 2003, p. 53). He used the rest of the war to gather tactical triumphs in other regions of the Empire against British and Russian forces, in what were eventually a fated Central Powers and Ottoman war efforts that he had foreseen following a mid-war trip to

Consultant report Assignment Example | Topics and Well Written Essays - 2500 words

Consultant report - Assignment Example ive management of time, all necessary activities are most likely to finally come to a halt and thus, result in increasing work stress (Hosseini, Nourbakhsh & Sepasi, 2013). Specifically, in cases of present world business scenarios, time is given a premium priority. In this context, the ‘Pareto Principle’ comes into the picture. This principle was mainly implemented with the intention of improvising the studies related to management principles and techniques (Backhaus, 1980). Multiple managers of big business organizations find this principle very effective in terms of problem identification and controlling the functional factors, which directly or indirectly contribute towards the effective utilization of resources. As per this particular principle, effective allocation of input resources significantly helps in bringing about improvements in the quality of output (Huffstutter & Smith, 1989). There are various other models and theories that have been developed gradually and even chronically in pursuit to manage time more efficiently and minimize the level of stress amid the workforce to the desirable extent (Bickford, 2005). Few of the most prominent theories and models will be assessed in the discussion henceforth, providing effective consulting to the organization involved in offering financial services and functionalities in to a substantial volume of customers. As the organization has been witnessing rising demand from its customers’ end, greater work pressure is burdened over the employees, which in turn increases their stress making it more challenging for them to manage their time efficiently. Hence, this consultation paper will aim at assisting the organization with certain remedial strategies to manage the stress level amid the existing workforce. Time management can be described as a process of effectively managing and scheduling time for successful completion of projects or activities. Depending on the functional complexity of this financial

Managing people essay Example | Topics and Well Written Essays - 1500 words

Managing people - Essay Example (Tulsian.P.C.& Pandey.V. 2006). Motivation is an important aspect in the process of directing people in an organization. Motivation aims in influencing the behavior of subordinates for enabling them for a better performance as well as for accomplishing desired results. Motivation always deals with actuating people towards work. Without motivation, people in the organization will not have the urge to maintain and improve their efficiency. Motivation is considered as the core of management (lazar. P.K. 2007). The topic of motivation is large. Human motivation is a set of reasons that will establish a person to act as well as to engage in an exacting action or conduct (Definition of Motivation. 2008). Motivation is considered as the core of the management. It is non avoidable in modern business management, It has many importance aspects. Motivation always sets in motion the action of people. It activates human resources by creating the will to work among human beings. Motivation improves efficiency of work performance. This is by bridging the gap between the ability and willingness to work. As a result the quantity and quality of production is increased and the cost of operations is reduced. Moreover motivation ensures achievement of organizational goals. This is through meeting of individual needs through a satisfactory system of rewards and by inspiring people at work to contribute to the best of their capacities. Motivation also creates a friendly relation between the employers and the employees’ through monetary and non monetary incentives. It also leads to stability of the workforce by providing the workforce with job satisfaction. Motivation also facilitates to introduce changes in the organization. This is necessary for overcoming the resistance to change among the employees. Vroom formulated his expectancy theory of motivation as a criticism to Herzbergs two factor theory. According to vroom, people will be motivated to do things to achieve

Child neglect, abuse and its effect on juvenile delinquency Research Paper

Child neglect, abuse and its effect on juvenile delinquency - Research Paper Example The unseen types of child abuse are more destructive and make lifetime scars on the victims. This paper is a discussion on cases of child abuse, child negligence, and its effects on juvenile delinquency. The risk factors for child abuse and neglect are families with domestic violence, untreated mental illness cases, alcohol and drug abuse, and lack of parenting skills. Federal law on child abuse and prevention Act (CAPTA) defines child abuse and neglect as, â€Å"Any recent act or failure to act on the part of a parent or caretaker which results in death, severe physical or emotional harm, or sexual abuse† (Child welfare web). Some myths depict that, for an action to amount to a child abuse, it must be cruel and only done by dishonest persons to the child. This is not always the case since other types of injury are invisible and do not include any violence. Additionally, some parents find themselves caught up with acts of violence due to mental and personal problems. Another myth is that child abuse does not occur in respectable families. The truth is that child abuse happens across all tribes, cultures, and economic status including reasonable, bad, and poor neighbourhoods. The following is some forms of child abuse. The first and serious category of child abuse is neglect. Statistics show that of all the child abuse cases reported every year, over 60 % of these cases are of minor neglect. Child negligence is a failure of the parent or a caregiver to bear a child’s basic needs. They may take the form of physical needs like food and shelter, medical needs, educational needs, and emotional needs. Additionally, child negligence result when a child is left alone to suffer from pain and damage from the harsh conditions of the surroundings without any communication from the parents. In such a case, the caregiver’s name and their whereabouts remain unknown. Negligence as a form of child abuse can also be

Purpose and Importance of Induction, Training and Appraisal in a Assignment

Purpose and Importance of Induction, Training and Appraisal in a Business Today To Ensure an Effective Workforce - Assignment Example It is evidently clear from the discussion that staff induction programs are designed with the intention to provide an overview of the working conditions along with core values and ethics of the business to the new joiners. It is vital for the companies in the sense that it ensures the new employees to get quickly acquainted with the working process of the business along with performing as per their skills and competencies as early as possible. This aspect is also deemed to be quite relevant in the hospitality sector where effective and proactive operations of the employees further set the overall image of the company in front of the potential customers. It can be stated for the managers in the hospitality sector including the management of the Hilton hotels group that effective induction programs include certain specific points. These aspects encompass stating the policies and working procedures of the company to the employees, having an introduction with the existing team members al ong with introducing the infrastructure of the company among others. Similar to induction program, training and development is also another vital approach to the managers in building an effective workforce. Training and development accelerate the performance of the employees as they are able to enhance and develop their skills and competencies. Training and development also enable employees to get acquainted with the working process of the company. For example, when a candidate joins a company as a full-time employee, he/she has little knowledge about the type and the standards of work performed in the workplace. Consequently, the role of proper and systematic training and development came into existence.

The different between simulated reverberation using corner speakers in Research Paper

The different between simulated reverberation using corner speakers in the room and real reverberation - Research Paper Example Another researcher has found that the effects of steady-state suppression are similar in simulated and real reverberant environments. Therefore, there are advances that are closing the gap between the simulated and real reverberant environments, and there are commonalities as well. The following describes the differences between the two environments as well as the common ground that they share. Simulated verses Real Reverberation Simulated reverberation creates a diotic sound field (like loudspeaker in front) prone to spectral cancellations. C.f. to â€Å"amplitude mapping† / â€Å"summing localisation†. The diotic sound field may be replicated by the researcher, such as with the study done by Arai et al. (2007). They wanted to evaluate the effect of overlap-masking on speech intelligibility, so they conducted a study where they presented stimuli diotically through headphones connected to a computer. They were further able to adjust the sound level to the comfort of eac h subject. They found that the intelligibility of speech in reverberation was inversely correlated with the amount of overlap-masking (Arai et al., 2007, p. 440). ... n acoustic field is considered to be perfectly diffuse in a volume V if the energy density is the same on all points of this volume V† (Nelisse & Nicola, 1997, p. 3517). According to Kopco and Shinn-Cunningham (2002), however, this diffusion depends upon where the listener is in the reverberant room. For listeners in the center of the room, the reflective surfaces are located relatively far from the listener, which makes the sounds from all positions in the room diffuse to the listener. On the other hand, when the listener is close to a wall, early reflections are prominent, and these early reflections’ magnitude and timing depends upon where the source is in relation to the listener (Kopco & Shinn-Cunningham, 2002, p. 109). They also found that the reverberation effect on localization varies dramatically depending upon where the listener is positioned in the room, while the effects of room position on localization are modest (Kopco & Shinn-Cunningham, 2002, p. 112). On the other hand, Moorer (1979) found that diffusion is one of the reasons that simulating reverberation does not sound like real reverberation, and found that the effects of diffusion are most prominent when the walls are irregular, as opposed to flat, which is the case with most concert halls. For instance, Moorer cites the case of the Boston Symphony Hall, with its fluted side walls and box well ceiling. This configuration causes a confusion of sounds which are caused by the multiplicity of the diffused sources of sounds that are reflected from every irregularity in the room. Therefore, everything but the first few images are washed out, which means that artificial reverberation has a difficult time simulating the acoustics of a concert hall, which is the source of real reverberation (Moorer, 1979,

Competing Political Interests And Poverty Reduction Essay

Competing Political Interests And Poverty Reduction - Essay Example It can negatively affect the progress of the nation itself. â€Å"Poverty is produced by circumstances, not individuals,† (Fincher & Wulff, 1998). Economic crisis increases the so-called ‘poverty sector’, leading to joblessness and social unrest. A proper planning and a better utilization of the available resources of the nation will lessen the poverty level to a great extent (Narayan & Parker, 2000). Diverting the existing resource to the disadvantaged people is the need of the hour. Every nation needs a proper governing authority to plan, accomplish and accelerate its growth. In developing countries especially, governments and political parties lead the show and try to bring progress to the society and stability to the economy by eliminating the curses like poverty. The ruling party and other political parties try to uplift the general status of the society and go deep into the problems and grievances of the people to a certain extent. Even though they do have o pinion disputes and conflicts among them, they contribute a lot for the progress of the society and nation (especially rural areas where poverty is still a problem) (Pantazis, Gordon & Levitas, 2006). Political interests and competitions play a major role in eliminating poverty from the nations. In the third world countries especially, political parties contribute a lot to the development works. Political parties try to perform well during their ruling tenure and take various actions for the negatively privileged sections of the society. They try to look into the agonies of the people of ill-developed areas since such areas have the majority of the population in it. These less developed areas would be eagerly looking forward to a government which can help them to improve their total grade. No political party can ever think of getting the rule in their hand without the votes of these majority weaker sections.

PTLLS Assignment. The teaching and training cycle Essay Example for Free

PTLLS Assignment. The teaching and training cycle Essay |Using the teaching and training cycle |Identifying needs and planning | |as a model, discuss one responsibility|One role/ responsibility of a teacher is to initially assess the students in order to identify their current skills; their preferred learning styles and any barriers or| |which would come under each part of |challenges to learning. This will enable the teacher to plan lessons according to the needs of the learners and in accordance with organisational policies and | |the cycle. |procedures. | | | | | |Designing | | | One role/ responsibility of a teacher is to prepare teaching and learning resources and activities. This will usually involve designing a scheme of work, session plans | | |and appropriate materials and resources suitable to the level and needs of the learners. | | | | | |Facilitating | | |One role/ responsibility of a teacher is to use a variety of teaching and learning materials and approaches to motivate, engage and encourage learning in an appropriate| | |and professional manner. | | | | | |Assessing | | |It is the role / responsibility of a teacher to assess learners’ progress in accordance with the requirements of the awarding organisation. The teacher does this by | |Â  |preparing realistic assessment materials (both formative and summative) and by giving feedback to the learners on what has been done correctly and what needs to be | | |improved on. | | | | | |Evaluating | | |It is the role/ responsibility of the teacher to reflect on the teaching and learning process. This involves reflecting on the weaknesses and strengths of the lesson | | |plans, the resources and the actual delivery with the aim of improving the teaching and learning process. The reflection is usually done by the teacher after each | | |lesson and sometimes by students/other teachers. | |Discuss 2 professional boundaries you |I would need to remain in control, be fair and ethical with all my students and not demonstrate any favouritism towards particular students. For example, I should not | |would need to maintain. |give one student more support than I give to the others. | | | | | | I would need to remain professional when in contact with other co-workers within the organisation and not to overstep the boundary of my role as a teacher. For example,| | |if something goes wrong with the electrical system while I am teaching, I should not try to fix this myself but rather I should call the electrical crew. | |Give 2 examples of when you might need|Two examples of when I might need to refer a learner for him/her to get needed support are: | |to refer a learner in order for them |The learner is being abused in any form. | |to get needed support. |The learner has depression issue that is affecting his/her learning process. | |List 2 responsibilities you have in |Two responsibilities I have in respect to other professionals I work with are: | |respect to other professionals you |I should ensure that all my administrative work such as class register; students’ assessment records are up to date. | |will work with. |I should ensure that I complete my lessons within the scheduled time so that the next teacher can start his/her lesson on time. |

Organizational Change And Innovation

Organizational Change And Innovation Organizational change and innovation are essential for an organizations growth and development. Upon understanding the importance organizational change and innovation, many researchers have formulated theories related to change management. Theories have critically analysed with an example of British Airways. Compare strategies with the external and internal environment. The changes taking place in British Airways explores the understanding of change management is implemented in organizations. The case study explains the dimensions of business travel and tourism and its social, economic and environmental consequences. The case study elaborates the easier approach of organizational change in right method with mutual trust and obligation between the employee and employer. Strategy: Strategy is the direction and scope of an organization over the long-term: which achieves advantage for the organization through its configuration of resources within a challenging business environment, to meet the needs of markets and to fulfil stakeholder expectations. Johnson and Scholes (Exploring Corporate Strategy) Organizational Strategic planning process: According to the todays high rivalry in business environment, the large corporations not only follow the budged-oriented planning and forecast-based planning methods to survive and prosperity, but also engage in strategic planning which clearly describes objectives and assess the both internal and external situation to formulate strategy, implement the strategy, evaluate the progress, and make adjustments to make necessary to stay on track. Mission Objectives: The organizations mission is expressed in the form of a mission statement that projects the organization image to the consumers. Organizational leaders can define measurable financial and strategic objectives guided by the business vision. Environmental Scan: Scanning of the internal and external environment of an organisation is known as environmental scanning. The internal analysis reveals strengths and weaknesses and the external analysis reveals opportunities and threats of an organisation. Strategy formulation: Once the clear representation of an organisation has been achieved, specific strategy can be devised. Michael Porter identified cost leadership, differentiation and focus as three generic strategies can be used while formulating strategy. Strategy Implementation: For effective implementation, high level intangible terms and priority of strategy needs to be translated into more detailed policies for clear understanding at functional level of organization. Evaluation Control: After implantation, the results need to be measured and evaluated, with necessary changes made as required to keep on track. SWOT Analysis: SWOT stands for strengths, weaknesses, opportunities and threats. SWOT analysis is a strategic planning method, which helps organizations in identifying and understanding their strengths and weaknesses, explore opportunities and minimise threats. It is helpful in identifying areas of development in any business. Strengths: Organizational strengths are skills and capabilities which makes possible to conceive of and implement its strategies. Examples include strong tie-ups with the suppliers, healthy relations with the customers, reputed brand name, etc. Weaknesses: Organizational weakness is deemed as an opposite of strength, which is important to overcome their weaknesses as it is highest importance to strive in the market. Examples include weak tie-ups with the suppliers and distributors, poor reputation among customers, weak brand name, etc. Opportunities: Opportunities are favourable circumstances, an area or duration in which an organization can work towards higher performance and profits. Examples include unfulfilled customer needs, up to date with new technologies, favourable changes in the international trading regulations, etc. Threats: Threats are unfavourable changes in the internal and external environment. Examples include new regulations, not able to manage the new technologies; products are not able to reach the customer satisfaction level, trade barriers, etc. By utilizing the SWOT analysis in strategic planning towards the organizational growth, a matrix can be developed which provides an accurate understanding of organizations strength, weaknesses, opportunities, and threats. SWOT Matrix Strengths Weaknesses Opportunities S-O strategies W-O strategies Threats S-T strategies W-T strategies In conclusion, SWOT analysis is the most important method in analysing and formulating strategy. With this, the managers can assess the internal strengths and weaknesses as well as external opportunities and threats for overall development of the organization. (Ricky Griffin, 2008) (http://www.quickmba.com/strategy/swot/) Micro Macro Environment: PESTEL Analysis: PESTEL analysis means analysing the political, economical, social, technological, environmental and legal factors, which may play a big role in an organisation processes. Using these key factors organizations can identify the attractiveness of a particular industry for investment, customers expectations, recognise the strategic gap and opportunities in the market. Political factors include political stability, taxation policies, legislation and regulation, government grants and fiscal incentives, and environmental regulations, and etc. Economic factors include interest rates, inflation rate, currency exchange rates, globalization, economic growth, and etc. Social factors include demographic change, emphasis on safety, lifestyle development, healthy management, and etc. Technological factors include research and development activity, communication technologies, automation, operation technologies, and etc. Environmental factors include climate, weather, and etc. Legal factors include discrimination law, consumer law, employment law, health and safety law, and etc. In conclusion, PESTEL analysis is a method of understanding external environment in which an organization operates and this is very important for overall development and success of an organisation. (Ricky W. Griffin, 2007) Change Management: Change management is an organized, systematic application of the knowledge, tools and resources of change that provides organizations with as key process to achieve their business strategy. (http://www.lamarsh.com/approach/managed) Michael E. Porter developed a five forces tool called porters five forces to understand the industry in which a firm operates. According to the Michael E. Porter, competition is often looked at too narrowly by managers and the five forces say that competing with direct competitors. The five forces give a holistic way of looking any industry and understanding the structural underlining drivers of profitability and drivers. With clear understanding of this model, an organisation can develop the competitive edge over its rivals and identify whether new products or businesses have the potential to be benefit or not. The five forces are supplier power, buyer power, competitive rivalry, threat of substitution, and threat of new entry. These five competitive forces give a frame work for identifying the most important industry developments and for foreseeing their impact on industry attractiveness. Michael E. Porter (On Competition) Source (http://www.visual-literacy.org/periodic_table/pix/porter-five-forces.png) Framework for Change: The job role of senior managers is to take decisions in favour of achieving the goals and make sure that the formulating strategies are implemented in the appropriate manner. The above-mentioned theories help the senior managers to approach change in a more structured way. Nevertheless, rather than sticking of organisational theories, managers have a broad range of choice and prudence. Resistance in Change: Change tends to be resisted when it affects interpersonal and job relations, but the manner of change is often important than the change itself. Change will not be effective unless the affected areas are committed to change. By creating supportive atmosphere, close working with affected areas by the change must work out a new value system we can reach the goal of successful change. According to the Lewins model, change means three stages: unfreezing, transition and refreezing. Unfreeze supporting people to replace the old behaviour with new one, which provides a sense of psychological safety and motivated to change. Transition people start looking at things in a different way and may learn new concepts or behavioural models in this stage. Refreeze stabilization of change via integration of changed behaviour into the normal way of doing things. Change will fall back to prior level unless the change is internalized and institutionalized after execution. Some of the organisational resistance factors are inactive structure, inactive group, threat to expertise, poor power relations, and limited forces of change. (http://www.consultpivotal.com/lewins.htm) There are number of organizations in the world in which there has been constant change and innovation. British Airways is one such organisation that has constantly changes in its strategy, structure, culture, management and technology. It has also employed various techniques to deal with such changes. Case Study: Background Information: In 1919, Aircraft Transport and Travel Limited (ATT) launched worlds first daily international air service. In 1924, four major airline companies in Britain Handley Page, Instone, ATT and British Air Marine Navigation merged together into a single airlines company called Imperial Airways. This airline grew in size and gained rapid reputation. The airlines not only dominated the operations in Britain, but also dominated across the different parts in the world encircling routes to Australia and Canada. In 1935, British Airways Ltd was formed with the merger of three airlines and extremely competed with the Imperial Airways. However, in 1939, British government nationalised the two airlines and formed British Overseas Airways Corporation. The BOAC separated into two entities as British European Airways (operates within Europe) and BOAC (operates rest of the world). With the rising oil prices and industrial concerns, BOAC and British European Airways decided to m erge into British Airways in 1976 and a Concord was introduced. This was referred as to as the new supersonic era. In April 1984, British Airways was made into British Airways Plc by shares offered to public. Now, British Airways is the United Kingdoms largest international scheduled airlines and operates more than 550 destinations across the world. British Airways has more than 280 aircrafts and has more than 40,000 employees. The corporate headquarter is located in London and its main hubs are Heathrow and Gatwick. British Airways has owned around 240,000 shareholders including 50% of shares owned by the BAs existing employees. (http://www.britishairways.com/travel/history) Strategies of British Airways: New strategies were adopted at each level of the organisation. British Airways top managers are certainly reviewing their strategies to identify the areas of improvement. Functional strategies aim at providing British Airways products with competitive advantages in terms of superior quality, innovation, efficiency and customer responsiveness. In airline industry, formal corporate strategy was that of vertical integration with lack of independent providers for specialized activities brought about the creation of in-house services with secure markets, therefore lacking up-to-date technology or cost efficiency. With the new corporate strategy, outsourcing activities to reduce costs and elevate competitiveness, and on developing partnerships with major airlines to increase the use of each partners assets and better serve customers. SWOT Analysis of British Airways: Strengths: British Airways strength includes purchased fast-rate new fleet of aircrafts to praise comfortable travelling of customers. British Airways operational research declared that level of knowledge and analytical skills performed by the organization and employees becomes it strength. Strong focus in customer areas while in purchasing high-end technology for air service strengthens the business orientation. Weaknesses: Lacking marketing strategy is one of many weaknesses on organizations business and service. Even though the great infrastructure hosted British Airways need to attract more customers with better market schemes. Furthermore limited knowledge of simulation technology, knowledge lost through internal staff moves, and difficulty to enhance specialist airline technology are the weaknesses. Threats: Threats are seen in centralized management, bureaucratic system and poor decision making. Rapid changes on technology and customer behaviour can also be a threat if not interpreted quickly. Major threats are trade union strikes. Opportunities: Availability of vast services and products create an opportunity to utilize them properly. In British Airways virtual reality could provide a new use for simulation, getting network software and sharing knowledge through special groups are opportunities, which can be utilized further enhance the companys growth. Online check-in for families with Fast Bag Drop facility, introducing baggage policies by standardizing the size of baggage to reduce queue time in airports are some of opportunities for British Airways. (http://www.thinkingmanagers.com/companies/british-airways) Porters five forces model applied to British Airways external environment High Risk of Entry Considerable start-up capital High financial risks Large economies of scale Control through Airport slots Low Power of Supplies BA sets terms and conditions, e.g. takes 130 days to pay suppliers High Rivalry Rises with Industry stakeout and operators will complete on cost and differentiation High Power of Buyers Due to a weaker demand while the number of operator stabilises Substitute Products Eurostar, new communication means, e.g. teleconferencing Political-legal Technological Macro-economic socio-cultural Source: Adapted from Michael Porters model. Change Management British Airways By signing the joint business agreement in revenue and cost sharing and with Iberia British Airways spread the choice of air timings, better connections and short journey timings for customers travelling between London and Spain. British Airways has changed the uniform for more than 25000 staff and the new uniform will cost 30% less than the previous one, which continues to generate long term cost savings while bringing a new smart look to the staff. Expanding the operations through launching BA CityFlyer and operating from the Docklands to six UK and European destinations in 2007. In 2008, introduced Online Boarding Pass (OBP) along with technology enabled PDF with e-fax and mail services to customers convenience and time saving. Formerly, passengers would need to have access to a printer at the time of online check-in to produce their boarding pass. The Online Boarding Pass facility helped the customers in a great way as they did not have to wait in queue. Now they can take advantage of the freedom of online check-in. British Airways also aims on cutting down 95% of energy consumption on air handling by installing in-flight stimulator cells at its training centre in Heathrow Airport and new technology equipment also being used to reduce the noise emission. Cost cutting on staff pay Nearly 7,000 British Airways staff have taken an early opportunity to apply for voluntary pay cuts in support of the airlines cost reduction programme. Of the 40,000-strong workforce, 6,940 employees had volunteered for unpaid leave, part-time working or unpaid work by June 24. Their actions will save the company up to  £10 million. Willie Walsh, British Airways chief executive, said: This is a fantastic first response. I want to thank everyone who has volunteered to help us pull through this difficult period. This response clearly shows the significant difference individuals can make. Options were made available for staff to volunteer for between one and four weeks unpaid leave or unpaid work, with the pay deduction spread over three or six months. The options also included switches to part-time working or longer periods of unpaid leave. Staff will have further opportunities to take part in the programme later in the year. Contingency plan British Airways is to increase its flying schedule for the period of Unites strikes as larger volumes of cabin crew call the airline to offer to work in support of the companys contingency operation. Following Unites decision to call strikes for March 20, 21 and 22, the airline published its flying schedules for the affected period on Monday, aiming to fly 60 per cent of its customers as planned. Since Monday, the number of cabin crew offering to work as normal has increased significantly and is expected to grow further. British Airways is also pleased that the number of other airlines offering their help for the strike period through charters or provision of spare seats has increased from 50 on Monday to more than 60. These developments have enabled the airline to reinstate some previously cancelled flights and provide extra capacity for both longhaul and shorthaul destinations. For example, this will allow the airline to fly home more competitors and supporters from the Winter Paralympics in Vancouver. Willie Walsh, British Airways chief executive, said: The determination of our colleagues across the whole business to keep the flag flying this weekend is increasing. I am delighted by the numbers of cabin crew who have been getting in touch with us to express their disillusion with Unites position. Our crews just want to work as normal, do their usual terrific job and look after our customers. We will now have the potential to fly more than 4,000 additional customers per day and serve more destinations. We believe this is a helpful move at a time when customers are facing rising fares with alternative carriers. Morale among our operations teams is high. Yesterday was our most punctual day at Heathrow for months, thanks to the efforts of all parts of the airline. Technological changes and innovation have been witnessed in British Airways from the past five years. British Airways has invested large amounts in new technology and terminal facilities. Exploring the knowledge and facilitation commencements in British Airways supported the decisions and management process. Another major technological change introduced by British Airways was implementation of management solutions from Calidris in 2007, which helped to create industrys first Order Data Stores (ODS), which stores the customers information in improving the level of customer service and minimising the duplicate bookings. Conclusion:

Animation in the 1920s :: essays research papers

Animation in the 1920’s   Ã‚  Ã‚  Ã‚  Ã‚  As the science of technology rose into entertainment, not even Hollywood could compete with the new stars of animation. The first broadcast ever was in 1928 and the technology used for the broadcasts consisted of a turntable, which was solely used to be the base for the Felix the Cat figurine and propped him up for the shoot; studio lights, which helped transmit the picture and they also needed to be constant; an actor was needed and had to be impervious to heat, cheap, and also constant. In turn, the use of a Felix figurine was perfect for the job not only because of these reasons, but also because the picture was black and white, and Felix was a black and white cat. A scanning disk was also needed since it was the part of the equipment that actually made the broadcast, so was an electric kinescope receiver and a rotoscope. A rotoscope was needed to trace images of the characters on paper frame by frame and was invented by Max Fleischer in 1915. (Felixthecat.com) In the history of animation there were many directors and famous characters. The most famous of them were those of the 1920’s. This includes Otto Messmer and his character Felix the Cat, Walt Disney and Mickey Mouse, and finally Grim Natwick and his character Betty Boop.   Ã‚  Ã‚  Ã‚  Ã‚  Felix the Cat was created by Otto Messmer, but didn’t start as a cartoon like i mentioned earlier on. Felix was first a 13† paper mache figure. His first appearance was as the first broadcast ever on television. When displayed on the screen Felix the 13† figure became Felix the 2† figure. His first broadcast lasted for two hours but he went on to become the official figure used in a decade of television experiments. When Felix made the transition into a cartoon he was drawn by the famous cartoonist, Pat Sullivan. In later years to come Joe Oriolo became his drafter and after Joe came his son Don Oriolo. Felix’s cartoon was printed and enjoyed by all people in 250 different newspaper companies across the world. When Felix the cat got big in the newspapers he later went on to be produced in his own shows, and his first show ever was made in the 1919. The first show was called â€Å"Feline Follies† and lasted the time period of four minutes and ten seconds.

Pablo Casals: Internationally Renowned Cellist Essay -- Biography Bio

Pablo Casals: Internationally Renowned Cellist Pablo Casals (sometimes called his original name Pau Carlos Salvidor Defillo De Casals) was one of, if not, the greatest cellists in history. Casals is easily recognized as one of the master soloists of classical music and he has many accomplishments in his many years as a public figure that have made him internationally renowned. Casals was born in Vendrell, Spain on December 29, 1876. He received his very first music lessons from his father (a music teacher), on the violin. A four years after that, at the age of twelve, Casals realized he would much rather play the cello instead, and begin lessons with that instrument. After nine years of study on the playing and the designing of the instrument at the Madrid Conservatory, Casals decided to improve the sound of the cello by making important modifications on the techniques of playing it. For this first accomplishment Casals made, which he thought of simply as "necessary to my performance", Pablo Casals was widely acclaimed as a master. He recei...

Death Penalty Essay -- essays research papers

Death Penalty: Barbaric or Justice?   Ã‚  Ã‚  Ã‚  Ã‚  Julian Ptachin was only 14 years old in October 1997 when a drunk driver smashed into his parents van. His Dad, a physician, had to hold Julian while he died on the side of the road. The drunk driver was a three-timed convicted, repeat offender. He was convicted of second-degree murder and was ordered to serve eight years in jail. Doesn’t something seem wrong with this picture? Repeat crime convicts are running down the streets rapid: endangering our children, our loved ones, and even us.   Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  What can us, as citizens, do to stop these heinous crimes? The Death Penalty. The Death Penalty has been around for several hundred years. One of the first people to first use the death penalty was the Babylonians who would use the system of â€Å"an eye for an eye, and a tooth for a tooth.†(Matthew 5:38, KJV) Throughout this reign the Babylonians were very successful and were considered very strong when it came to war tactics. In ancient times there was no repeat offenders, no repeated crimes, and everybody knew what they had to do to stay alive.   Ã‚  Ã‚  Ã‚  Ã‚  Today repeat offenders are walking our streets that we walk on everyday. Many newspapers put out names of sexual offenders who are let out on bail, but yet receive lots of negative feedback for the use of privacy. The American people should have a right to know who the sex offenders are and where i...

Legality and Ethicality of Financial Reporting Essay

As the case of Excello Telecommunications is reviewed it can be seen that the CFO was facing financial difficulties due to increased competition. In 2010 the earnings estimate was not going to be met and this would have affected the bonuses, stock options, and the share prices of the Excello stocks. After discovering a large sale that was pending until the shipment could be made for the following year the CFO asked the company controller to find a way to capitalize on the sale in the current year so that the budget shortfall could be met. The only way to accomplish the task was to work around the rules of accounting. The intent to find a way around the rules presents possible legal issues. This case can be evaluated by the Sarbanes-Oxley Act and the AICPA and we look at the financial reporting standards and ethics involved. The CFO of Excello, Terry Reed, discovered that the company made a sale of $1.2 million dollars on December 20, 2010 but it could not be recorded until January 11, 2011 because the purchasing company’s warehouse capacity could not accommodate the equipment. After this discovery Reed determined that the monetary shortfall for 2010 could be solved if the company could record the sale for 2010 instead of in 2011. The Controller, Marty Fuller, for the company approached the accounting department and there were three possible ways found to work around the dilemma. The first was to transfer the product to an off-site warehouse that was owned by Excello by December 31 and hold it there until January 11 when it could be shipped to the purchaser. The second would be to transfer the product to the purchaser by December 31 and offer a full refund upon return. The third option is to offer a ten percent discount to the purchaser if they accept the product by December 31. In reviewing this case it can be seen that there are legal issues that are involved. The controller of the company is fully aware of the rules of accounting and is willing to work around them at the request of the CFO practicing earning management in an effort to achieve the company financial goal. Excello cannot legally report the income of the $1.2 million dollar sale in 2010 due to the fact that it will not be shipped until 2011. If the sale is recorded the way the CFO wants it to appear the company would be artificially inflating the profits for the year 2010. If the sale is recorded in 2010 it will be overstated earnings and will violate the GAAP for revenue recognition. The revenue recognition rule is stated so that the goods are to be delivered to the buyer before  revenue can be recorded. Falsely reporting this will artificially inflate the revenue and is deceiving to the shareholders. The Sarbanes-Oxley Act (SOX) was designed so that it could regulate the rules and regulat ions and appropriately guide companies in reporting their financial statements and performing audits. The CFO for Excello decided to use earning management practices and falsely inflate the financial statement from 2010 in order to meet the earnings estimate it and in doing so breached Section 302 of the SOX codes. Section 302 of the SOX is the Corporate Responsibility for Financial Reports and states â€Å"This section requires the certification of periodic reports filed with the SEC by the CEO and CFO of public companies. (Mintz & Morris, 2011)† The reports that will be filed by Excello for the 2010 year with the SEC will contain false information and in doing so will violate the code. The goal of the SEC is to protect activities and interests of investors, lenders, and companies. The artificial inflation for earned revenue in 2010 by Excello causes risks to the investors, lenders, and shareholders as it is fraudulent information that is reported and is an unethical practice. The unethical financial reporting that Excello considered in this case goes against the AICPA Code o f Professional Conduct. The AICPA holds Certified Professional Accountants to a high ethical standard. As the Excello Company reports revenue prematurely it violates several of the principles that the AICPA is built on. The reasoning of the decision to prematurely record $1.2 million dollars was based on bonuses, stock, and shareholders and was not done in the interest of the public. This decision could have affected the integrity of the company as the trust to the public, clients, and lenders would be broken. The decision to artificially inflate the profits for the year 2010 proves to be unethical in the terms of the AICPA. Putting the bonuses, stock options, and the share prices ahead of the public interest is unethical behavior and unaccepted by the AICPA, GAAP, or SEC. The accounting department for Excello came up with three ways that the rules of the GAAP could be bent in order to accommodate recording profits earlier than appropriate. The first was to ship to an offsite warehouse owned by Excello by D ecember 31, 2010 and ship it again on the requested January 11, 2011 date. The second was to transfer the product to the buyer by December 31 and offer a full refund if retuned to Excello. The third option was to offer the buyer a ten percent discount to take the  product by December 31, 2010. Of the three options the best alternative seems to be offering a discount if the customer takes the product by December 31, 2010. Giving discounts to a buyer is not an uncommon practice and is not an illegal practice that is defined by the GAAP or the SEC. If the product is delivered to the buyer by the December 31, 2010 deadline the sale will be legitimate and the $1.2 million dollars can be appropriately recorded in 2010. Transferring the product to the buyer before January in order to make the earnings estimate and procure the bonuses and stock options is not the most ethical reason but does not appear to be illegal. The CFO of the company asked the controller to find a way around the GAAP regulations in order to record a large sale by the end of the 2010 year that would have been otherwise legally recorded in 2011. After reviewing the GAAP regulations it is seen that recording a sale before the buyer takes ownership is a fraudulent recognition of profit. The process of recording and recognizing revenue before it is actually due is illegal in the eyes of the SEC. This artificial inflation of profits can affect the public and investors in the company. The unethical behavior of fraudulent profit recording goes against the AICPA Code of Professional Conduct as well because it puts the company ahead of the public interest. There were three options given by the accounting department to solve the issue of the year-end profit earnings. Of the three options presented, the third was to offer a discount in order for the customer to take delivery of the product by the deadline allowing for profits to be recorded legally. It is understandable that a company needs to make the earnings estimate, however it should be done legally and no CFO or CPA should consider bending the rules set forth by the GAAP. The idea of trying to work around the rules and guidelines set forth by the GAAP is unethical behavior. References Mintz, S. M., & Morris, R. E. (2011). Ethical Obligations and decision making in accounting (2nd ed.). New York, NY: McGraw-Hill/Irwin.

Of the Dawn of Freedom Essay

In â€Å"Of the Dawn of Freedom,† author W. B. Du Bois (1903) points out the historical basis for the persistence of racism as a problem. Written almost three decades after the civil war, the text is addressed to both African-American and White people who comfort themselves with the illusion that the granting of the right of suffrage to African-Americans instantly solved the problems of inequality. This is evident in how Du Bois illustrates that contrary to popular perception, the Civil War did not totally lead to the emancipation of African-Americans and that the subsequent â€Å"Negro suffrage ended a civil war by beginning a race feud† (34) wherein African-Americans became the subject of contempt of Southern White populations who fought against the abolition of slavery. Indeed, Du Bois’ observations accurately mirror the situation of African-Americans until today. Clearly, African-Americans are still subjected to deeply-held stereotypes that systematically degrade and debase them on the basis of what Du Bois calls â€Å"the color-line. (9) Despite the abolition of slavery, African-Americans continued to be socially-marginalized. Consequently, African-American’s situation as â€Å"a segregated servile caste† (37) after slavery was abolished only resulted in the formation of a double consciousness or an identity confusion owing to the lack of their clear role in society and their alienation from the dominant White culture. In effect, the abolition of slavery also uprooted both African-Americans and White Americans from the customs and clear norms that arose from centuries of slavery. Without the delineations of the slave order, African-Americans found it difficult to establish their identity especially as the White Americans did not want to accommodate the ex-slaves into the folds of society. It is therefore not surprising that African-Americans continue to be subjected to racist perceptions. As Du Bois rightly points out, the freedom of the Black Americans was immature in so far as the Whites regarded them not as their equals but looked condescendingly at the newly-freed Black people as their inferiors and â€Å"helpless wards. †(34)

Atomic Structure

The Rutherford Model of the Atom 1. In 1911 Rutherford proposed the nuclear model of atomic structure. He suggested that an atom consists of a central nucleus (where most of the mass of the atom is concentrated) having a positive charge, surrounded by moving electrons carrying negative charge. Geiger and Marsden carried out an experiment to verify his proposal. The Geiger/Marsden a Particle Scattering Experiment 1. The apparatus is illustrated in the diagram below. | 2. The apparatus was in an evacuated container. The detector was a ZnS screen observed through a low power microscope. Each time an alpha particle hit the screen, a small flash of light was produced. 3. The detector was mounted on a support such that it could be rotated to measure the angular deflection of the alpha particles as they passed through a very thin sheet of gold. They measured the numbers of particles deflected through various angles. 4. It was found that most of ? particles pass through the gold undeflected; only a relatively small number are deflected (scattered). 5. Their results were considered to confirm Rutherford’s model and allowed them to estimate the size of the nucleus (greater than 10-14m) and the size of the atom (greater than10-10m), thus producing the slightly surprising conclusion the most of the space occupied by an atom is empty space! Closest Approach of an Alpha Particle to a Nucleus 1. For a given speed of alpha particle, the closest approach to a nucleus, rmin, will occur when the initial direction of motion of the particle is along the line joining the centers of particle and nucleus. 2. In this case, at the point of closest approach, the speed of the particle is zero. 3. As the particle approaches the nucleus, kinetic energy is being converted to electrical potential energy. K. E. lost = E. P. E. gained| 4. Electrical potential at a distance r from a point charge Q is given by | 5. For a nucleus of atomic number Z, the charge is Ze, where e is the magnitude of the charge on one proton (the same as the magnitude of the charge on an electron). 6. The magnitude of the charge on an alpha particle is 2e 7. Therefore, the energy, w, possessed by an alpha particle placed at distance, rmin, from a charge Ze is given by | 8. So, we have | which gives | Millikan’s Experiment to Measure the Charge on one Electron 1. The diagram below is a very simplified representation of Millikan’s apparatus. | 2. Small drops of oil were allowed to fall into a region between two metal plates, (the top plate had a hole in it). 3. Some of the drops became charged by friction. Further ionization was caused by a beam of x rays. 4. Millikan measured the terminal speed of a drop as it fell through the air, with V = 0. From this he could calculate the radius of the drop (and hence it’s mass). He then applied a voltage, V, to the plates and measured the new terminal speed of the same drop. 5. The change in the terminal speed of the drop was used to calculate the magnitude of the charge on the drop. 6. When many measurements had been done, all the charges were found to be integral multiples of a basic unit of charge, assumed to be the charge on one electron. 7. The value, e, is approximately -1. 6? 10-19 C. 8. A simplified version of Millikan’s experiment can be done by finding the voltage needed to just hold an oil drop stationary between the two plates. 9. Consider a drop having a charge q and mass m. | 10. If the drop is stationary, then the two forces acting on it have equal magnitudes. where E is the field strength. 11. Now, , where d is the distance between the plates, Therefore The Electron Volt (eV) 1. The electron Volt is a unit of work (or energy) much smaller than the Joule. 2. If 1electron moves through a potential difference of 1V then 1eV of work is done. Relation between the Joule and the electron Volt 1. Potential difference is work done per unit charge so, . 1 J is the work done when 1C moves through a p. d. of 1V. 2. The charge on one electron is -1. 6? 10-19 C. 3. Therefore 1eV is the work done when 1 ·6? 10-19C moves through a p. d. of 1V. This means that . 4. To convert energy in J to energy in eV, Experiment to measure the Charge to Mass Ratio of Electrons 1. The method proposed here is similar to that used by J. J. Thomson in 1897. Electrons in an evacuated tube (a â€Å"cathode ray tube†) are sent towards a region of space where there are electric and magnetic fields at 90 ° to each other. If the field strengths have a particular ratio then charged particles can pass through them undeflected. | | | 2. In the following analysis | | | V = voltage accelerating the electrons and producing the electric field between the plates| | v = speed of the electrons| | m = mass of one electron and e = charge on one electron| | E = electric field strength (E = where d = distance between plates)| | B = magnetic flux density| 3. If the electrons pass undeflected (magnitude of electric force equal to magnitude of magnetic force), then it can easily be shown that | 4. To find the speed of the electrons, remember that during acceleration the electrons are losing electric P. E. and gaining K. E. | | E. P. E. lost = K. E. gained| eV = 5. Therefore, | | | 6. Combining equations 1 and 2 to eliminate v gives, | | | | 7. Thus, using his experimental apparatus, Thomson was able to determine the charge-to-mass ratio of the electron. Today, the accepted value of is C kg-1. Atomic Structure The Rutherford Model of the Atom 1. In 1911 Rutherford proposed the nuclear model of atomic structure. He suggested that an atom consists of a central nucleus (where most of the mass of the atom is concentrated) having a positive charge, surrounded by moving electrons carrying negative charge. Geiger and Marsden carried out an experiment to verify his proposal. The Geiger/Marsden a Particle Scattering Experiment 1. The apparatus is illustrated in the diagram below. | 2. The apparatus was in an evacuated container. The detector was a ZnS screen observed through a low power microscope. Each time an alpha particle hit the screen, a small flash of light was produced. 3. The detector was mounted on a support such that it could be rotated to measure the angular deflection of the alpha particles as they passed through a very thin sheet of gold. They measured the numbers of particles deflected through various angles. 4. It was found that most of ? particles pass through the gold undeflected; only a relatively small number are deflected (scattered). 5. Their results were considered to confirm Rutherford’s model and allowed them to estimate the size of the nucleus (greater than 10-14m) and the size of the atom (greater than10-10m), thus producing the slightly surprising conclusion the most of the space occupied by an atom is empty space! Closest Approach of an Alpha Particle to a Nucleus 1. For a given speed of alpha particle, the closest approach to a nucleus, rmin, will occur when the initial direction of motion of the particle is along the line joining the centers of particle and nucleus. 2. In this case, at the point of closest approach, the speed of the particle is zero. 3. As the particle approaches the nucleus, kinetic energy is being converted to electrical potential energy. K. E. lost = E. P. E. gained| 4. Electrical potential at a distance r from a point charge Q is given by | 5. For a nucleus of atomic number Z, the charge is Ze, where e is the magnitude of the charge on one proton (the same as the magnitude of the charge on an electron). 6. The magnitude of the charge on an alpha particle is 2e 7. Therefore, the energy, w, possessed by an alpha particle placed at distance, rmin, from a charge Ze is given by | 8. So, we have | which gives | Millikan’s Experiment to Measure the Charge on one Electron 1. The diagram below is a very simplified representation of Millikan’s apparatus. | 2. Small drops of oil were allowed to fall into a region between two metal plates, (the top plate had a hole in it). 3. Some of the drops became charged by friction. Further ionization was caused by a beam of x rays. 4. Millikan measured the terminal speed of a drop as it fell through the air, with V = 0. From this he could calculate the radius of the drop (and hence it’s mass). He then applied a voltage, V, to the plates and measured the new terminal speed of the same drop. 5. The change in the terminal speed of the drop was used to calculate the magnitude of the charge on the drop. 6. When many measurements had been done, all the charges were found to be integral multiples of a basic unit of charge, assumed to be the charge on one electron. 7. The value, e, is approximately -1. 6? 10-19 C. 8. A simplified version of Millikan’s experiment can be done by finding the voltage needed to just hold an oil drop stationary between the two plates. 9. Consider a drop having a charge q and mass m. | 10. If the drop is stationary, then the two forces acting on it have equal magnitudes. where E is the field strength. 11. Now, , where d is the distance between the plates, Therefore The Electron Volt (eV) 1. The electron Volt is a unit of work (or energy) much smaller than the Joule. 2. If 1electron moves through a potential difference of 1V then 1eV of work is done. Relation between the Joule and the electron Volt 1. Potential difference is work done per unit charge so, . 1 J is the work done when 1C moves through a p. d. of 1V. 2. The charge on one electron is -1. 6? 10-19 C. 3. Therefore 1eV is the work done when 1 ·6? 10-19C moves through a p. d. of 1V. This means that . 4. To convert energy in J to energy in eV, Experiment to measure the Charge to Mass Ratio of Electrons 1. The method proposed here is similar to that used by J. J. Thomson in 1897. Electrons in an evacuated tube (a â€Å"cathode ray tube†) are sent towards a region of space where there are electric and magnetic fields at 90 ° to each other. If the field strengths have a particular ratio then charged particles can pass through them undeflected. | | | 2. In the following analysis | | | V = voltage accelerating the electrons and producing the electric field between the plates| | v = speed of the electrons| | m = mass of one electron and e = charge on one electron| | E = electric field strength (E = where d = distance between plates)| | B = magnetic flux density| 3. If the electrons pass undeflected (magnitude of electric force equal to magnitude of magnetic force), then it can easily be shown that | 4. To find the speed of the electrons, remember that during acceleration the electrons are losing electric P. E. and gaining K. E. | | E. P. E. lost = K. E. gained| eV = 5. Therefore, | | | 6. Combining equations 1 and 2 to eliminate v gives, | | | | 7. Thus, using his experimental apparatus, Thomson was able to determine the charge-to-mass ratio of the electron. Today, the accepted value of is C kg-1.